Ashley Hasz currently works as part of the film marketing team at Amazon Studios where she develops and oversees the execution of marketing strategies for Amazon’s film slate. Prior to that, she served as the Sr. Director of Film & Integrated Marketing at Participant Media, where she oversaw the complex intersection of traditional film marketing and impact campaign work for the company’s films. Working with filmmakers, distributors, and impact partners, Ashley understands how to shepherd a film from script through release, maximizing both box office and impact potential, while aligning all collaborator’s goals for optimal awareness. Over the last few years, Ashley has led such impact marketing campaigns for Deepwater Horizon and the Oscar-winning Best Picture Spotlight, and played a key role in the campaigns for The Look of Silence, 3 1/2 Minutes, Ten Bullets and Merchants of Doubt.
In addition to her marketing and impact work, Ashley has consulted on a number of awards campaigns, including The Big Sick, Manchester By The Sea, Margin Call, Arbitrage, All is Lost and The Act of Killing; she served as a production supervisor for independent cinema and reality television; and has also worked in political campaigning, including Obama For America in 2008. Her diverse experience gives her unique insight into the distinct potential and execution of content and messaging across content types, platforms, and industries. In an effort to inspire and expand people’s impression of the importance of media, Ashley presents and lectures on impact strategy and tactics to upcoming filmmakers and other emerging media creators via Film Independent and other educational institutions.
Ashley has an M.F.A in Cinematography from American Film Institute (AFI); a B.A. from Columbia College, Chicago and is a Choate Rosemary Hall alumnus.