Good Fortune

Filmmakers: Josh Tickell, Rebecca Harrell Tickell
Runtime: 88 min

Good Fortune is the rags to riches tale of conscious capitalism pioneer John Paul DeJoria. Born with nothing, at times homeless on the streets of LA, John Paul spent a good portion of his early adulthood in and out of motorcycle gangs only to wheel and deal his way to the top of a vast hair and tequila empire. Yet JP’s motto is “Success unshared is failure,” a pioneering philosophy that promotes the triple bottom line – people, planet, and profit.

At its core, Good Fortune is about the future of business, which we believe can be a mechanism for positive social change. This movie depicts one man who came from nothing and then entered the financial and social world that many people can only dream of. But rather than being consumed by materialism, John Paul DeJoria has devoted a good portion of his life to making the world a better place for everyone.

About The Filmmakers

Rebecca Harrell Tickell’s documentaries include PUMP, narrated by Jason Bateman, THE BIG FIX (an Official Selection of the 2011 Cannes Film Festival), FUEL, the 2008 Sundance Award-winning documentary about America’s addiction to oil, GOOD FORTUNE, and the upcoming KISS THE GROUND. At 9 years of age, Harrell Tickell was lauded by Roger Ebert of her starring role in “Prancer,” the Christmas Classic with Sam Elliot. As a filmmaker, musician, activist, public speaker, and author, she is committed to telling stories that change the lives of people who are affected by environmental issues.

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